Erich Hörl is Full Professor of Media Culture at Leuphana University of Lueneburg, Germany and director of the focus "Rethinking the technological condition" of Leuphanas Digital Culture Research Lab. Before he was Associate Professor of Media Philosophy and Technology at Ruhr-University Bochum. He is the founder of the Bochum Colloquium Mediastudies (bkm), an internationally renown series of diagnostical interventions concerning our contemporary techno-medial situation. He currently works on a General Ecology of Media and Technology.