Jean Paul Wijers is the Executive Director of Protocolbureau and the Institute of Strategic Relationship Management. In 1996 he graduated from Hotelschool The Hague, one year after founding Protocolbureau. Between 2001 and 2009 Jean Paul worked for the Dutch Royal Household as Head Usher at Royal Weddings and State Funerals. He is one of the authors of Managing Authentic Relationships: Facing New Challenges in a Changing Context (Amsterdam University Press, 2019), a book about strategic relationship management. Jean Paul Wijers is a soughtafter relationship management expert, regularly called upon to support the development of a new relationship management. He teaches at the Hotelschool The Hague university and at Georgetown University in Qatar.