Foreword by Franck Erkens Preface by Jean Paul Wijers Introduction by Prof René Foqué Authentic Relationships How do you want to be seen? by Paul Mosterd, Deputy Director Hermitage Amsterdam 1. The Importance of Networks and Relationships 2. The Importance of Protocol in Networks The future of protocol; how new rituals might modernize protocol in our highly individualized age by Paul Spies, Director of Stadtmuseum Berlin Protocol is an executor of the Strategic Relationship Management by Tom Verbelen, Director Municipality of Antwerp 3. Developing a Networking Vision Managing Relationships Upward mobility By Paul Mosterd, Deputy Director Hermitage Amsterdam 4. Relationship Management Strategy 5. Relationship Echelons and Stakeholder Management 6. Developing a Relationship Management Plan Public Sector Strategic Relationship Management - The Municipality of Antwerp's story of facilitating benefits for the community by Tom Verbelen, Director Municipality of Antwerp 7. Relationship Management Capabilities 8. Assessing the Return-on-Relationship 9. Relationship Performance Management Making Relationship Marketing More Valuable By Marike Dragt, Head of Relationship Marketing at ing Wholesale Banking 10. The Responsibility for the Strategic Relationship Management 11. Implementing a Relationship Management Strategy: Implementing Change How a Refugee Organization Professionalized its Relationship Management By Boukje de Haan, Head of Communication and Fundraising, Foundation for Refugee Students uaf Successful Encounters LinkedIn or Facebook? By Paul Mosterd, Deputy Director Hermitage Amsterdam 12. Supporting the Networkers: Creating the Networking Tool Kit 13. Networking Events or Meetings The authors The Institute of Strategic Relationship Management The postgraduate program Strategic Relationship Management Glossary Index Thank you Colophon